"You can do these complex behaviors without being mentally aware of it at all," he says. That's why it's easy - while driving or parallel parking, let's say - to completely focus on something else: like the radio, or a conversation you're having.
And this is a real advantage, because it means you have all of this mental activity you can devote to something else." "The brain can almost completely shut down. "In fact, the brain starts working less and less," says Duhigg. But as soon as a behavior becomes automatic, the decision-making part of your brain goes into a sleep mode of sorts. Decisions, meanwhile, are made in a different part of the brain called the prefrontal cortex. Neuroscientists have traced our habit-making behaviors to a part of the brain called the basal ganglia, which also plays a key role in the development of emotions, memories and pattern recognition. The third step, he says, is the reward: something that your brain likes that helps it remember the "habit loop" in the future. Your purchase helps support NPR programming. "That's what we think about when we think about habits."Ĭlose overlay Buy Featured Book Title The Power of Habit Subtitle Why We Do What We Do in Life and Business Author Charles Duhigg "Then there's the routine, which is the behavior itself," Duhigg tells Fresh Air's Terry Gross. First, there's a cue, or trigger, that tells your brain to go into automatic mode and let a behavior unfold. It turns out that every habit starts with a psychological pattern called a "habit loop," which is a three-part process. His new book The Power of Habit explores the science behind why we do what we do - and how companies are now working to use our habit formations to sell and market products to us. Parallel parking, gambling, exercising, brushing your teeth and every other habit-forming activity all follow the same behavioral and neurological patterns, says New York Times business writer Charles Duhigg. But after you grew comfortable with parallel parking, it became much easier - almost habitual, you could say.
At first, parallel parking was difficult and you had to devote a lot of mental energy to it.
Think about something it took you a really long time to learn, like how to parallel park. Understanding and interrupting that loop is key to breaking a habit, says journalist Charles Duhigg. Routines are made up of a three-part "habit loop": a cue, a behavior and a reward.
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